In last five years, Swachh Bharat mission has captured people’s imagination.

GS-II: In last five years, Swachh Bharat mission has captured people’s imagination.

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In the last five years, India has transformed from being the highest contributor to global open defecation to torch-bearer for global sanitation.

Key pillars behind the success of SBM:

Political leadership – Inspired by the top leadership and commitment, various chief ministers took up the cause. Leaders at all levels are prime catalysts for large-scale transformations.

Public financing – Over Rs 1 lakh crore was committed to ensuring universal access to sanitation, thereby backing the political will with budgetary support.

Partnerships – SBM (G) partnered with implementers and influencers — national and international development agencies, media houses, civil society, celebrities, as well as all departments/ministries of the government of India.

People’ participation – SBM-G trained over half a million swachhagrahis, who triggered behaviour change in every village in India.

SBM-G brought in a unique blend of young professionals and experienced but driven bureaucrats, and each person became committed to the goal.

Behavior change – SBM-G engaged extensively with the media, leveraging popular culture, and associating Bollywood stars, sportspersons and other influencers to promote the message of sanitation.

Way ahead

10-year sanitation strategy to move from ODF to ODF Plus
Sustaining the SBM-G gains
Ensuring that no one is left behind
Ensuring access to solid and liquid waste management for all villages
Ensure piped water supply to all households by 2024. This will boost SBM-G’s sustainability efforts.

Source: THE HINDU

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